Onitsuka Tiger
A Downtown Rave
In partnership with PR Firm Karla Otto, Blondie art directed and supervised the entire production of the Fall/Winter 2019 campaign for Onitsuka Tiger. Expanding upon Onitsuka’s global theme ‘Downtown Rave’, the campaign, featuring Chris Lee, celebrates the underground culture that’s shaping a new creative revolution in music and fashion today in China.
![](https://www.callmeblondie.com/wp-content/uploads/2022/01/GRID_OT_SHOWREEL_19_2021_Update.jpg)
![](https://www.callmeblondie.com/wp-content/uploads/2022/01/190419-Tiger-李宇春55260.jpg)
![](https://www.callmeblondie.com/wp-content/uploads/2022/01/blondie_ot.png)