The Archlight Stories

Over the course of two years, Blondie acted as a quasi–‘in house’ digital creative Agency for Louis Vuitton; overseeing the Art Direction of over 30 campaign launches and mobile stores.
By breaking down Louis Vuitton’s vast offering into single lines of product, we could produce narrowly targeted, localized campaigns.
The mini campaigns launches ranged from the Men & Women lines, accessories to the Maison iconic Trunk collection.